about


We are an innovation studio based in Eindhoven (NL). We are always looking for new or forgotten technologies and once we find those, we transform them into wow products. Our innovations are fast and disruptive because we use a radical approach: instead of making technical products we make magical products.

Ozz cocktail maker
products
Ozz cocktail maker

The cocktail Robot is a visual recipe guide that allows cocktail lovers to follow cocktail recipes simply and instantly.

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Protected: together
products
Protected: together

There is no excerpt because this is a protected post.

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Snaplaces
products
Snaplaces

Snaplaces are a new way to fasten shoes. Like velcro they are easy to fasten but unlike velcro they are even easier to release. Moreover they are stretchable, quiet and best of all: easily interchangeable.

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Bang & Olufsen
products
Bang & Olufsen

This is a TV remote for active people. It is designed for the most dynamic place in the home; the kitchen. You don’t pick up the remote to control it. In fact, the operation is so simple you don’t even have to look at it.

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Ozz cocktail concepts
products
Ozz cocktail concepts

We went through many iteration to select the right technologies and form factor and features for the Ozz recipe guide. This post highlights a number of different options we have explored.

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Bebo smart bottle
products
Bebo smart bottle

Bebo is designed to measure how much a baby drinks per feed it communicates this data over bluetooth with a smartphone.

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time to market
magical interaction
time to market

How can a consumer perceive added value in a technology he is unfamiliar with?

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Brand Bonding through Enchantment
magical interaction
Brand Bonding through Enchantment

Learning something truly new is a powerful experience. Learning experiences are cherished because few things are as interesting as your personal development.

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